online kolkata market!

Promotion of goods and services is one of the major factors behind the success of a product manufacturing or a service proving company ex. www.ebizzkolkata.com . You may be the best manufacturer of a particular product or the best service provider in a city or a state but without proper promotion of your products or services you cannot survive in this world of tough competition. To earn recognition as a company you need to build up strong and intelligent marketing strategies. You should aim at customer base at the maximum level possible. Reputed international companies spend billions of dollars for marketing and product promotion so that people can get to know about their products in large numbers. But the world is not a small place where you can earn recognition very easily and there may be hundreds of companies like yours, selling the same products or services. So how will you compete with them? Well, the answer is, through online marketing .

Online marketing, also known in other names such as internet marketing, e-marketing and e-commerce is a new concept as far as marketing and product promotion are concerned, but has proved to very useful tool for business organizations. Today, companies, irrespective of their sizes and area of operation are opting for the long-lasting benefits of online marketing. The benefits of online marketing are huge. In fact in the present situation, when the world is witnessing a tremendous economic meltdown, it is the best way to adopt for companies to survive. Today, companies are stressing on reduction of cost o ensure maximum revenue. So it is important to plan marketing strategies that do not involve huge expenditure. In case of general marketing, a company has to pay its marketing personnel. To make people aware about its products and services it needs to maintain stores, which involve recurring costs like rent, electricity charges and storekeepers’ salaries. By opting for online marketing, a company can curtail all these costs. There is no need to pay sales teams, to maintain stores and to appoint storekeepers. All you need to do is to develop a business portal with all necessary information about your company and you can do that at much lower cost. Another added advantage of online marketing is that people can access information about your products or services at any day, any time. It’s a 24 x 7 service. This is a major reason why companies are not publishing advertisements in newspapers. Maintaining a website is much cheaper than paying the newspaper houses too.